Sell on Craftsvilla
Craftsvilla is India's specialized marketplace for ethnic, handloom, and traditional fashion — sarees, salwar suits, lehengas, and artisan accessories. It has a strong NRI and diaspora audience shopping from the US, UK, Canada, and Australia. For ethnic fashion brands, Craftsvilla's targeted audience delivers better conversion than general marketplaces.
Why Sell on Craftsvilla?
Craftsvilla is India's specialized marketplace for ethnic, handloom, and traditional fashion — sarees, salwar suits, lehengas, and artisan accessories. It has a strong NRI and diaspora audience shopping from the US, UK, Canada, and Australia. For ethnic fashion brands, Craftsvilla's targeted audience delivers better conversion than general marketplaces.
Buyers of traditional Indian fashion, NRI shoppers
Ethnic wear specialist · NRI and diaspora reach · Artisan-friendly
Ethnic wear, handloom, artisan fashion, and saree brands
Varies by category
What You Need to Get Listed
- Product must be ethnic, handloom, or traditional Indian fashion
- Strong product photography
- GSTIN
Expert Tips for Craftsvilla
- 💡NRI and diaspora buyers on Craftsvilla have higher AOV and lower return rates
- 💡Diwali, Navratri, and wedding season are peak selling periods — plan inventory accordingly
- 💡Handloom and GI-tagged products get featured placement and premium positioning
Frequently Asked Questions
How do I onboard my fashion brand on Craftsvilla?
Craftsvilla onboarding requires: Product must be ethnic, handloom, or traditional Indian fashion, Strong product photography, GSTIN. Heritage Apparels manages the full onboarding process — catalog formatting, compliance review, listing upload, and account setup — typically completed in 2–4 weeks.
What commission does Craftsvilla charge?
Craftsvilla charges 20–30%. Commission rates vary by sub-category and are charged on the selling price after any marketplace discounts applied by Craftsvilla.
What is the minimum order quantity for Craftsvilla?
Varies by category
How long does Craftsvilla seller onboarding take?
Craftsvilla onboarding typically takes 2–4 weeks from application to first live listing. Heritage Apparels accelerates this by preparing all documentation, catalog images, and compliance requirements in parallel.
We Also Onboard Brands on Other Marketplaces
Ready to Launch on Craftsvilla?
We handle the full onboarding process — account setup, catalog formatting, compliance review, listing optimization, and launch. Tell us about your brand and we'll send a free eligibility assessment.
Start Craftsvilla Onboarding →