← Back to Marketplace OnboardingFashion & Lifestyle

Sell on Myntra

Myntra is India's leading fashion marketplace with over 60 million active users. It is the aspirational destination for fashion-forward Indian consumers, particularly in the 18–35 age group. Myntra's invite-only model means stricter brand quality standards, but significantly higher average order values and better brand positioning than general marketplaces.

Fashion & Lifestyle
Category
18–25% (category dependent)
Commission
4–8 weeks (includes brand vetting)
Onboarding Time
Invite-only brand onboarding
Seller Type

Why Sell on Myntra?

Myntra is India's leading fashion marketplace with over 60 million active users. It is the aspirational destination for fashion-forward Indian consumers, particularly in the 18–35 age group. Myntra's invite-only model means stricter brand quality standards, but significantly higher average order values and better brand positioning than general marketplaces.

Target Audience

Urban millennials & Gen Z, premium fashion buyers

Platform Strength

Highest fashion intent traffic in India · 60M+ active users

Ideal For

Established D2C fashion brands with strong visual identity

Minimum Order

50 styles minimum, 6 pieces per style

What You Need to Get Listed

  • GSTIN registration
  • Trademark registration (TM/R)
  • Minimum 50 styles in catalog
  • White background images (minimum 4 angles)
  • Size chart in inches and centimeters
  • Fiber content and care labels on all garments

Expert Tips for Myntra

  • 💡Apply through the Myntra Seller Portal and expect a 2–3 week vetting process
  • 💡Myntra End of Reason Sale (EORS) is the single biggest sales event — plan inventory 3 months in advance
  • 💡Myntra Studio and Live features drive significantly higher engagement than static listings

Frequently Asked Questions

How do I onboard my fashion brand on Myntra?

Myntra onboarding requires: GSTIN registration, Trademark registration (TM/R), Minimum 50 styles in catalog, White background images (minimum 4 angles), Size chart in inches and centimeters, Fiber content and care labels on all garments. Heritage Apparels manages the full onboarding process — catalog formatting, compliance review, listing upload, and account setup — typically completed in 4–8 weeks (includes brand vetting).

What commission does Myntra charge?

Myntra charges 18–25% (category dependent). Commission rates vary by sub-category and are charged on the selling price after any marketplace discounts applied by Myntra.

What is the minimum order quantity for Myntra?

50 styles minimum, 6 pieces per style

How long does Myntra seller onboarding take?

Myntra onboarding typically takes 4–8 weeks (includes brand vetting) from application to first live listing. Heritage Apparels accelerates this by preparing all documentation, catalog images, and compliance requirements in parallel.

Ready to Launch on Myntra?

We handle the full onboarding process — account setup, catalog formatting, compliance review, listing optimization, and launch. Tell us about your brand and we'll send a free eligibility assessment.

Start Myntra Onboarding →
💬 Chat with us on WhatsApp