Sell on Flipkart
Flipkart, backed by Walmart, is India's second-largest e-commerce marketplace with dominant share in Tier 2 and Tier 3 cities. Flipkart Fashion is a dedicated vertical with 150M+ products. While Flipkart's average order value is lower than Myntra, the sheer volume of buyers makes it essential for brands targeting mass-market India.
Why Sell on Flipkart?
Flipkart, backed by Walmart, is India's second-largest e-commerce marketplace with dominant share in Tier 2 and Tier 3 cities. Flipkart Fashion is a dedicated vertical with 150M+ products. While Flipkart's average order value is lower than Myntra, the sheer volume of buyers makes it essential for brands targeting mass-market India.
Value-conscious and Tier 2/3 city buyers
Walmart-backed · Strong Tier 2/3 reach · Flipkart Fashion vertical
Value-to-mid-market fashion brands targeting broad India reach
No minimum
What You Need to Get Listed
- GSTIN
- PAN card
- Bank account
- Category approval for restricted items
Expert Tips for Flipkart
- 💡Flipkart's Big Billion Days (October) is the equivalent of Amazon's Great Indian Festival — inventory planning is critical
- 💡Flipkart Assured (their FBA equivalent) improves delivery speeds and conversion rates
- 💡Myntra and Flipkart share backend infrastructure — joint listing optimization benefits both
Frequently Asked Questions
How do I onboard my fashion brand on Flipkart?
Flipkart onboarding requires: GSTIN, PAN card, Bank account, Category approval for restricted items. Heritage Apparels manages the full onboarding process — catalog formatting, compliance review, listing upload, and account setup — typically completed in 3–7 days.
What commission does Flipkart charge?
Flipkart charges 10–20% (fashion). Commission rates vary by sub-category and are charged on the selling price after any marketplace discounts applied by Flipkart.
What is the minimum order quantity for Flipkart?
No minimum
How long does Flipkart seller onboarding take?
Flipkart onboarding typically takes 3–7 days from application to first live listing. Heritage Apparels accelerates this by preparing all documentation, catalog images, and compliance requirements in parallel.
We Also Onboard Brands on Other Marketplaces
Ready to Launch on Flipkart?
We handle the full onboarding process — account setup, catalog formatting, compliance review, listing optimization, and launch. Tell us about your brand and we'll send a free eligibility assessment.
Start Flipkart Onboarding →